Free Automotive Sales Training

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How to Sell more Cars Mastermind Group on facebook

Free automotive sales training from the #1 Best Selling author of How To Sell More Cars - videos, podcasts, online mastermind group, and Dealer Marketing articles.

I've helped thousands of car dealers sell millions of cars by putting the right words in the right order to tell the right story. How can I help you tell yours? 

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Free Car Sales Training on the

How To Sell More Cars Podcast

Hear interviews with some of the highest-selling car dealers and salespeople in the world, the most insightful automotive sales trainers in the galaxy, and the coolest people in the universe as we know it.

Listen in on Apple, Google, Amazon/Audible, Stitcher, Player.FM, and more for free automotive sales training. We'll talk about car sales, automotive marketing, social media, and personal performance - how to be a better you.

Top How To Sell More Cars Podcast Episodes include:

How To Sell 100 Cars A Month -  with Ali Reda

How To Sell 30 Cars A Month - with Fran Taylor

How To Make $100,000 a Year Selling Cars - with Scott Klein

5 ways to sell more cars with automotive radio advertising that gets noticed, gets remembered, and gets them on the lot... pronto! #HowToSellMoreCarsHow To Sell More Cars with Radio AdvertisingRecorded live in the How To Sell More Cars Town Hall, Wednesday,

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The Psychology of Selling by Brian Tracy is the best selling sales training program in history! Salespeople, learn to control your thoughts, feelings, and actions to increase sales higher, faster and easier than you ever imagined.The Psychology of SellingBlaine Little

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Automotive sales event decorations that make your dealership look like something BIG is going on. If it doesn't look like you're having.a big sale, you're not. Share 0 Share 0 Tweet 0 Who the %@#! is Terry Lancaster?I help car

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Free Car Sales Training Videos

You can watch hundreds of free car sales training videos on the How To Sell More Cars YouTube channel.

Top automotive sales training videos include:

How To Sell More Cars By Giving Them The Pickle - with Frank Crinite

Birthday Cards For Car Dealers - The Most Important Day On Your Marketing Calendar

It's showtime, baby! Markdown Madness advertising for car dealers. Radio, TV, direct mail and email marketing that gets deals done!Automotive Radio & TV Advertising for MarchMarkdown Madness Advertising for Car DealersIt's showtime, baby! Markdown Madness advertising for car dealers. Radio,

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Spring is on the way. Tax checks are in the mail. Presidents' Day advertising for your car dealership that shakes off the winter blues!Presidents Day Radio & TV Spots For Car DealersCabin fever is setting in. Everybody is weary of

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Modern automotive marketers need to use every tool in the shed to close every deal possible. Here are 5 digital marketing tools to help you sell more cars today.5 Digital Marketing Strategies to Drive More Leads for your DealershipDigital marketing

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free automotive sales training

Free Automotive Sales Training

Online Mastermind Group

Join the How To Sell More Cars Town Hall online mastermind group on Facebook. You'll have backstage access to unlimited free car sa;es training articles, videos and discussion. PLUS you'll be at the top of the guest list for admission to our live conversations

Top automotive sales training discussions include:

CRM for Car Dealers: How To Maximize Lifetime Customer Value

How To Sell More Cars in 2023

It's tax time and suddenly every customer in your market has downpayment money. Use these Tax season radio and TV Ads for car dealers to get your piece of the pie. GET QUOTE>> Female Voice Overs for Car Dealer Marketing

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Radio & TV spots for car dealers that reach out and grab you by the ears... Just like grandma used to do, but these female voice overs definitely don't sound like your granny! GET QUOTE>>Female voices for radio and TV

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Automotive Marketing in a RecessionIs we is or is we ain't?Everybody seems afraid of using the R word right now, but the times they are a-changing. Delinquencies, repossessions, interest rates, and price reluctance are up. Loan approval and traffic are

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Dealer Marketing Expert Panel

For the past two decades, I've been a contributor and Dealer Marketing Expert Panel member for Dealer Marketing Magazine providing dealers, managers, and salespeople with actionable advice on marketing themselves and their store.

Free car sales training and automotive marketing articles include:

How To Sell More Cars with Your Dealership's Secret Marketing Weapon

How To Sell More Cars When You Don't Have Enough Cars To Sell

5 Things Car Salespeople Can Do Today To Get More Comfortable Using Video

Pay Off the holiday bills, take a little vacationor spend it all on lottery tickets and eggnog. It's your moneyYear-End Clearance Radio Ads for Car DealersPay Off the holiday bills, take a little vacationor spend it all on lottery tickets

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Enter to win some of the greatest car sales books of all time, books written by the coolest people on the planet, and a couple from yours truly... all for free!Just say nice things about meWin Free Car Sales Books

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HOW TO SELL MORE CARS TOWN HALL Automotive marketing ideas for 2023 - listen in as dealers, managers, and salespeople discuss how to sell more cars in the new year with Terry Lancaster from How To Sell More Cars &

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Terry Lancaster Automotive News

Who the %@#! is Terry Lancaster?

I help car dealers and salespeople sell more cars, make more money, get more reviews, more referrals, and more repeat business by building deeper, stronger, more authentic relationships. I’ve worked with thousands of dealer principals, managers, and salespeople providing proven strategies for making the cash register ring.

Over the years, I've helped thousands of dealers sell millions of cars by putting the right words in the right order to tell the right story. How can I help you tell yours?

My #1 best selling books BETTER! & How To Sell More Cars have received glowing reviews from around the world thanking me for the actionable, life-changing ideas they present.

I’ve been featured in Automotive News & Forbes, spoken at the NADA national convention and from the TedX stage, and came in second place at my Eighth Grade debate championship.

Winner Winner. Chicken Dinner!

In my personal life, I've survived Cancer... twice. I've had a gun held to my head and a knife held to my throat. I've been inside a building that was hit by a tornado, onboard one boat that sank and two planes that I was sure were about to crash. 

I lived through three teenage daughters and I've been married over 35 years... in a row!

When I'm not battling for truth, justice and the American Way, I spend most of my free time, like every other middle-aged, overweight, native southerner, at the ice rink playing hockey.

How to sell more cars book by terry lancaster on amazon
automotive sales training
Radio & television ads fro car dealers
How to sell more cars with better customer retention
direct mail for car dealers
sell more cars with better content

Free Automotive Sales Training

I started this page in March of 2020 at the onset of COVID. Here's why:

What we're going through, we're all going through together.

But each and every one of us is going through it alone.

We can only see the world through our own eyes. Every human experience is unique to the one who experiences it. Turns out the MAGA crowd is right; we're all snowflakes. Each special in our own special way

The timeline is happening differently for everyone: Some are just beginning to take it seriously. Some have been thrown out of work. Some are scrambling frantically to serve their customers and keep their business open. Some are having trouble finding basic necessities for their families and their homes.

And some, some are struggling with death and disease. Customers, friends and employees have been hospitalized. Some have died.

And the question everyone wants to know is "what am I supposed to do now?"

What do I need to be doing to keep the wheels on the bus? How can I keep my shit together?"

Of course we can't answer that without asking ourselves "What's going to happen next?" and, of course, none of knows the answer to that.

That bears repeating: No one knows what's going to happen next. NO ONE!

Anyone who tells you anything different that that is lying to you, lying to themselves, or trying to sell you something.

So the first thing we need to do is embrace the uncertainty. Admit that you don't have a single freaking clue, and act accordingly

With the emphasis being on ACT.

You may not know exactly what to do, but you've got to do something!

I've decided to embrace the uncertainty. I don't know if this is the way things are for a few weeks, a few months, or a few years. Truly. I planted potatoes today... just in case.

But I'm taking action to see how I may be helpful to others during all this. How can I best be of service to my clients, my family, my partners, to all of the people in my life in one shape or another.

I'm staying in contact and I'm asking how I can help and I'm asking how they're keeping the wheels on the bus in their little world.  

And I'm sharing their stories. Cause that's what I do. That's the highest service I can provide during these trouble times. I help people tell their story.

• To help you sell more cars while you can still sell cars

• To help you stay front and center in your customers lives and their timelines

• To grow and strengthen your network to be of the highest RIGHT NOW during whatever this is and WHATEVER HAPPENS NEXT

You'll hear from some of the biggest sales superstars in the automotive industry like Ali Reda and Frank Crinite. You'll learn from some of the most prolific and experienced sales trainers to ever set foot in a car dealership, legends like Mark Tewart and Fran Taylor. And you'll see exactly how regular salespeople working at ordinary dealerships in situations a lot like yours are setting themselves up to thrive when the wheels start turning.

Don't forget to tell the people that you love that you love them and thank you for being one of the people in my life. I love you for it.

call 615-804-0311