Nobody… Nobody gets a “Get out of Brand Free Card.” Every business has a brand. Every person has a brand. And it’s simply the feelings that you provoke in their minds. You can either let those feelings, your brand, be formed by default, or by design. Gair Maxwell, author, speaker, broadcaster, invites the Get Ya Some Radio Show […]
If I’ve said it once, I’ve said it a thousand times: “Sticking feathers up your butt doesn’t make you a chicken.” Social media is enormously powerful for making connections, building relationships, and telling the story you want to tell…. as long as that story has a basis in reality. Cathy Nesbit, Social Media Director at Harry Robinson Buick […]
Putting out your shingle. That’s what they used to call it. You start a business, you hang out your sign, and you hope enough people find you to keep you in business. Once upon a time, that was enough. Those days are over because being found is the easy part. Google fixed that. Today’s guest, automotive digital […]
When people see you walk into a room or they look down at their phone and see it’s you calling them, they have one of two immediate, emotional responses. Oh, Good or Oh Shit! Which response they have is your personal brand, according to today’s guest on the Get Ya Some Radio Show, Erik Deckers, author of […]
Measuring time in dog years isn’t going to cut it anymore. The world spins too fast. We have to measure in social media years now. The rate of change is increasing according to this week’s guest LinkedIn expert Viveka Von Rosen and in social media 6 months is a lifetime. We talk about the recent changes to […]
When Greg Schiano woke up Sunday morning, life was pretty good. He had a cushy assistant coaching job at a big-time football school making close to three-quarters of a million dollars a year, he had a handful of other big-time football schools bidding for his services, and he was about to quintuple his income. It’s good work […]
Did you ever meet someone and ask them what they do, then listen intently for 5 minutes while they explain that they “strategize synergies in algorithmic optimization across vertical marketplaces with an emphasis on team cohesiveness, functionality, and productivity”? What the what?? In today’s episode, I chat with Steve Woodruff about why that happens, why it’s important […]
I sit down this week to talk with 30 year automotive sales veteran Mike Correra. Mike has successfully navigated the Class IV rapids that the automotive business has been over that last 10 -15 years, from keeping up with past customers using index cards in a recipe box on his desk to connecting with a worldwide […]
Some people use LinkedIn as an online resume… and that’s ok. Some people use LinkedIn for lead generation and some use it to build their personal brand… all valid uses. But this week’s guest, Brynne Tillman, uses LinkedIn as her own personal Serengeti, stalking big game and getting deals done. In this episode she shows us how to […]
This week I sit down and chat with World Playoff Beard Champion, Jaime Jay. Jaime is a former paratrooper, founder of web development firm, Slapshot Studio, and the host of the Stop Riding The Pine podcast. Jaime and I talk about the Stanley Cup playoffs… because hockey. But then we get down to business talking about […]
