It ain’t rocket science. It’s car sales, and it doesn’t have to be hard.In his new book, Ridiculously Simple Car Selling, Steve Stauning and co-author Carson Stauning say that if you’re ready to put in the work, you can sell more cars for more money without spending one single extra minute at the dealership. Share […]
Share 0 Share 0 Tweet 0 Who the %@#! is Terry Lancaster?I help car dealers and salespeople sell more cars, make more money, get more reviews, more referrals, and more repeat business by building deeper, stronger, more authentic relationships. I’ve worked with thousands of dealer principals, managers, and salespeople providing proven strategies for making the cash register ring.Over […]
Listen in on another How To Sell More Cars podcast conversation. We talk about how to close more car deals with special guest Chris Martinez, former Platform Director at Jackie Cooper Imports in Tulsa and author of The Closer: The Automotive Professional’s Guide to Closing The Deal. We chat about overcoming objections, building trust and rapport, and the exact […]
Audiobooks for car sales that keep you learning while the gas is burning. Turn your daily commute into automotive sales training gold. Share 0 Share 0 Tweet 0 The best car cales audiobooksLet’s call it commuter college. The average car salesperson spends about an hour a day getting back and forth from home to the dealership. […]
The Definitive Guide to F & IHow the choices your dealership makes in choosing, training, and rewarding your F & I department can boost your profits, improve your customer satisfaction, and skyrocket your customer retention. Five-time best-selling author and former general manager Max Zanan is our guest on this episode of the How To Sell More Cars Podcast talking about his […]
Car dealer marketing ideas, strategies & success stories from the pages of Dealer Marketing Magazine and Expert Panel member Terry Lancaster Share 0 Share 0 Tweet 0 Dealer Marketing MagazineFor the past two decades, I’ve been a contributor and Dealer Marketing Expert Panel member for Dealer Marketing Magazine providing car dealers, managers, and salespeople with […]
Strategies we can put into action to sell more cars at a dealership right now – not how it was back in the good ol’ days, not how it’s gonna be in a few years unless we do this, that or the other thing, not even how it was just a couple of years ago […]
Summer car dealer ads that let your customers know how they can spend less time shopping for a new ride this summer and more time enjoying it. Share 0 Share 0 Tweet 0 Automotive radio advertising that cures your dealership’s summertime bluesSummer was made listening to the radio. Top down. Volume cranked up to 11. Your […]
Listen In on the HOW TO SELL MORE CARS podcast as Kathi Kruse and Mike TheCarGuy Correra talk about how in today’s automotive marketing world, the only constant is change itself. Share 0 Share 0 Tweet 0 Automotive Marketing Anarchy & Guilty PleasuresSubscribe to the How To Sell More Cars Podcast on Apple, Amazon, or […]
Memorial Day kicks off the summer sales season for US car dealers. Get radio & TV advertising, direct mail, email blasts, event decorations & more. Share 0 Share 0 Tweet 0 Radio Spots for Memorial Day Automotive Sales EventsYour customers have been stuck inside for months, waiting on warmer weather and waiting on you to […]
