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Radio Ads For New Car Orders

Car dealer radio ads promoting factory orders: Your customers can get the car they want with the options They want and pay the price they want. Once upon a time, if you wanted to buy a new car, you walked into a dealership and bought whatever they had in stock, whether you liked the color […]

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Customer Retention Strategies for Car Dealers

How To Sell More Cars To Customers We Already Have Wednesday – June 1, 2022 –  7 pm centralJoin the conversation on Zoom as dealers and salespeople discuss customer retention strategies for car dealers. How to keep showing up in our customers lives so that they keep showing up in ours. How to get more reviews, […]

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How to sell more cars when you don’t have enough cars to sell

A free form conversation with car dealers about how they are thriving with fewer cars on the lot and where they are getting the cars they have. “How To Sell More Cars by Terry Lancaster, is a gem of a book, it’s a quick read jam packed full of automotive marketing insight.” – James Merrill, […]

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Customer Retention & Satisfaction Program

If you want customers for life, make sure your dealership is showing up in their life. • Thank You Cards & Gifts • First Service Reminders• Birthday Cards • Christmas Cards• Newsletters • Sports Schedules• Calendars • RecipesLet’s schedule a quick conversation about how the FOLLOW UP FOREVER Customer Retention and Satisfaction program  can keep their mailbox […]

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The Art of Sales and Making Biscuits with John Thalheimer

John Thalheimer’s new book The Truth About Selling says that knowing the “recipe” for higher sales isn’t enough. The ingredients are simple. It’s how you put them together that counts. Share 0 Tweet 0 Share 0 Sales is just as simple as making biscuitsThere’s nothing like a good southern biscuit, but biscuits only have three simple […]

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Books by Terry Lancaster

If Dr. Seuss, the Dalai Lama, and Jeffrey “The Dude” Lebowski walked into a bar…  this might be what you’d get. An epic poem for children of all ages, Here Come The Nothing Heads is laugh-out-loud funny weaving threads from the Buddha, the Beatles, the Breakfast Club, and beyond. Obla Di. Obla Da. BETTER! Self […]

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Quotes on Kindness

Let’s try a little experiment. Just for today. Just for the next couple of hours. Go out of your way to be 10% kinder. 10% nicer to the people you interact with. Smile 10% more often. Pause 10% longer before your next snappy sarcastic comment. Breathe 10% deeper before you say your next words in anger. […]

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Blog Posting for Car Dealerships

I’ve helped thousands of dealers sell millions of cars by putting the right words in the right order to tell the right story. How can I help you tell yours?Click here to schedule a free 25 minute get-to-know-each-other conversation and let’s find out. Share 0 Tweet 0 Share 0 Car Dealer Blog Post Samples: VehiclesService/Fixed OpsCommunity InvolvementEmployee […]

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Suckers by Roger Nygard & Joe Yannetty

Roger Nygard and Joe Yannetty talking about the 20th Anniversary re-release of the car biz cult classic Suckers in the How To Sell More Cars mastermind group. I did a quick survey in a group of almost 10,000 car salespeople to find out their all time favorite movie about the car business. SUCKERS was the winner […]

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Joey Little – Maybe It’s Me

Joey Little on the #GetYaSome Radio Show talking about Social Sales, keeping your opinions to yourself, and The Taylor Swift Effect. Taylor Swift made a good living for a good long time by writing hit pop songs about how her ex boyfriends were all complete and total jerkwads. Every single one of them. Either she’s had just an […]