Everybody wants to sell more cars. We're called salespeople, and that's the freaking job - Sell. More. Cars.

But if you look up Mike Columbus on The Facebook, it says his job title is Relationship Marketing Advisor. His job description is "creating relationships that last a lifetime" at West Hills Honda in Seattle. 

And on today's episode of the #GetYaSome Radio Show, Mike says you need to "Stop trying to sell." 

"It's going to come in abundance if you stop trying to sell. You'll have more confidence. You'll be more empathetic. You'll have better relationships with customers. Then your referral base will become tremendously large and it's much easier to sell to referrals and people you already know."

That sound you hear is 10,000 old school sales managers heads literally exploding.

But it's not like Mike is some fresh faced snowflake looking for a participation trophy. This ain't his first rodeo, and he gets the job done.

A couple of years ago, he decided to move 3,000 mile across the country and start selling cars in a new city, where he didn't know a soul. But because of RELATIONSHIP building skills he was able to land, not just a job, but the exact job he wanted at a dealership supportive of his way selling cars one relationship at a time.

Mike encourages all salespeople to join local networking groups, like BNI, to start building a referral base of people who already know, like, and trust you, people committed to sending their friends and neighbors to you when they're ready to buy what you're selling. Now every BNI chapter in Seattle has a representative from the Haselwood Auto Group.