Automotive Marketing in a RecessionIs we is or is we ain’t? Everybody seems afraid of using the R word right now, but the times they are a-changing. Delinquencies, repossessions, interest rates, and price reluctance are up. Loan approval and traffic are down. These are the facts and the facts are not in dispute. The only thing that […]
Pay Off the holiday bills, take a little vacationor spend it all on lottery tickets and eggnog. It’s your money Share 0 Share 0 Tweet 0 Who the %@#! is Terry Lancaster?I help car dealers and salespeople sell more cars, make more money, get more reviews, more referrals, and more repeat business by building deeper, stronger, […]
Enter to win some of the greatest car sales books of all time, books written by the coolest people on the planet, and a couple from yours truly… all for free!Just say nice things about me Share 0 Share 0 Tweet 0 Win Free Car Sales Books from the How To Sell More Cars PodcastThanks […]
HOW TO SELL MORE CARS TOWN HALLAutomotive marketing ideas for 2023 – listen in as dealers, managers, and salespeople discuss how to sell more cars in the new year with Terry Lancaster from How To Sell More Cars & Andrew Schultz from Theory of 5. Share 0 Share 0 Tweet 0 How to sell more […]
Holiday TV ads for car dealers that cut straight through the eggnog, grab you by the mistletoe, and put a little jingle in ol’ Santa’s jangle. if you know what I mean. Ho Ho Ho, y’all! Share 0 Share 0 Tweet 0 Holiday television ads for car dealers The competition is tough this time of year. Customers […]
Personalized thank you cards for car dealers and salespeople – Let your customers know how much you appreciate them and their business Share 0 Share 0 Tweet 0 Custom Thank You Cards For Car DealersThank every single customer. Every single time. Like clockwork. They pay the bills. They are the only reason your dealership is […]
How the personal branding miscues of Better Call Saul’s Slipping Jimmy McGill can help used car dealers and salespeople make more friends and sell more cars Share 0 Share 0 Tweet 0 Personal Branding for Used Car Dealers: The Saul Goodman ChroniclesSpanning two different TV series, and a decade and a half in the telling, the […]
Listen in as veteran dealership manager and owner Coby Frier and I chat in the HOW TO SELL MORE CARS town hall about his new book #getFRIERdup and 100 automotive management lessons car dealers need to help lead their stores and their teams in today’s uncharted waters. Share 0 Share 0 Tweet 0 How To […]
Attention-grabbing, action-inducing, memory-tickling used car radio ads. Buckle up and listen in! Share 0 Share 0 Tweet 0 You’ve got more used car inventory than you can shake a stick at, and you’re ready to make a deal to move the steel.For the first time in a long time, used car inventory is piling up, […]
We’ve got a poll going on now in the How To Sell More Cars Town Hall on Facebook: What are the best car sales books… ever? Show up & Chime In! Share 0 Share 0 Tweet 0 How To Sell More Carsby Terry Lancaster I’m setting out on a search for the greatest car sales books of […]
