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Selling in Your Town – A Car Dealer’s Perspective

Doug Meyer from the Meyer Auto Group joins the How To Sell More Cars Mastermind to discuss how local retailers can exert their competitive advantage against the online and big-box interlopers. #howtosellmorecars TRANSCRIPTTerry Lancaster Hey, everybody Welcome to the How to sell more cars mastermind group. I’m Terry Lancaster. We got a guest today Doug Meyer from […]

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Get More Reviews in 2022

“This is like crack for car dealers!” Get more reviews in 2022. #HowToSellMoreCars Click to Tweet “This is like crack for car dealers”That’s what Robert Rogers of Parks Motor Sales in Columbia, TN told me as his texts were blowing up with new 5-star Google My Business reviews during a recent training class at his […]

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How To Sell More Cars With Your Dealership’s Secret Marketing Weapon

If you own, say, a Ford store, the new Fords you sell are exactly the same as every new Ford sold by every other Ford dealer.The manufacturers come in every few years and force, coerce, and cajole their dealers into spending millions to build shiny new facilities on a standard platform so your dealership even […]

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The Art of Sales and Making Biscuits with John Thalheimer

John Thalheimer’s new book The Truth About Selling says that knowing the “recipe” for higher sales isn’t enough. The ingredients are simple. It’s how you put them together that counts. Share 0 Tweet 0 Share 0 Sales is just as simple as making biscuitsThere’s nothing like a good southern biscuit, but biscuits only have three simple […]

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Books by Terry Lancaster

Today’s successful automotive salesperson has to take on much more responsibility for marketing themselves, creating their own network of buyers, building relationships earlier in the buying process , and maintaining those relationships longer.HOW TO SELL MORE CARS will help you open more deals, generate your own leads, and get in front of more people so […]

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Suckers by Roger Nygard & Joe Yannetty

Roger Nygard and Joe Yannetty talking about the 20th Anniversary re-release of the car biz cult classic Suckers in the How To Sell More Cars mastermind group. I did a quick survey in a group of almost 10,000 car salespeople to find out their all time favorite movie about the car business. SUCKERS was the winner […]

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Joey Little – Maybe It’s Me

Joey Little on the #GetYaSome Radio Show talking about Social Sales, keeping your opinions to yourself, and The Taylor Swift Effect. Taylor Swift made a good living for a good long time by writing hit pop songs about how her ex boyfriends were all complete and total jerkwads. Every single one of them. Either she’s had just an […]

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Your Friend in the Car Business

Their eyes widen, they start to sweat, and every orifice on their body puckers up like I just asked them to step into the ring with Mike Tyson, back when he was MIKE TYSON! Share 0 Share 0 Tweet 0 It happens every time I’m in a dealership training a sales staff and I get to the part where […]