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The story you tell the world changes your world.

The words you use create the reality in which you exist. The right words can change the way your customers look at you. They can change the way your family and friends look at you. And if you use them long enough and often enough, the right words can change the way you look at yourself.

For the last four decades, I've been helping people and business change their stories and change their worlds. I have helped thousands of businesses sell millions upon millions of dollars worth of goods and services by putting the right words in the right order to tell the right story at the right time.

I know; it's just a blog post. But that blog post can literally reach the entire world and stick around forever telling the same story over and over again in exactly the same way.

Let's make sure it's telling the story you want to tell the way you want to tell it.