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Ridiculously Simple Car Selling

It ain’t rocket science. It’s car sales, and it doesn’t have to be hard.In his new book, Ridiculously Simple Car Selling, Steve Stauning and co-author Carson Stauning say that if you’re ready to put in the work, you can sell more cars for more money without spending one single extra minute at the dealership. Share […]

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Pre-Roll Video Ads for Car Dealers

Share 0 Share 0 Tweet 0 Who the %@#! is Terry Lancaster?I help car dealers and salespeople sell more cars, make more money, get more reviews, more referrals, and more repeat business by building deeper, stronger, more authentic relationships. I’ve worked with thousands of dealer principals, managers, and salespeople providing proven strategies for making the cash register ring.Over […]

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F & I Training for Automotive Dealerships

The Definitive Guide to F & IHow the choices your dealership makes in choosing, training, and rewarding your F & I department can boost your profits, improve your customer satisfaction, and skyrocket your customer retention. Five-time best-selling author and former general manager Max Zanan is our guest on this episode of the How To Sell More Cars Podcast talking about his […]

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Dealer Marketing Expert Panel

Car dealer marketing ideas, strategies & success stories from the pages of Dealer Marketing Magazine and Expert Panel member Terry Lancaster Share 0 Share 0 Tweet 0 Dealer Marketing MagazineFor the past two decades, I’ve been a contributor and Dealer Marketing Expert Panel member for Dealer Marketing Magazine providing car dealers, managers, and salespeople with […]

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How To Sell More Cars at a Dealership Today

Strategies we can put into action to sell more cars at a dealership right now – not how it was back in the good ol’ days, not how it’s gonna be in a few years unless we do this, that or the other thing, not even how it was just a couple of years ago […]

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Year-End Clearance Radio Ads for Car Dealers

Pay Off the holiday bills, take a little vacationor spend it all on lottery tickets and eggnog. It’s your money Share 0 Share 0 Tweet 0 Who the %@#! is Terry Lancaster?I help car dealers and salespeople sell more cars, make more money, get more reviews, more referrals, and more repeat business by building deeper, stronger, […]

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How To Sell More Cars in 2023

HOW TO SELL MORE CARS TOWN HALLAutomotive marketing ideas for 2023 – listen in as dealers, managers, and salespeople discuss how to sell more cars in the new year with Terry Lancaster from How To Sell More Cars & Andrew Schultz from Theory of 5. Share 0 Share 0 Tweet 0 How to sell more […]

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Automotive Management Lessons

Listen in as veteran dealership manager and owner Coby Frier and I chat in the HOW TO SELL MORE CARS town hall about his new book #getFRIERdup and 100 automotive management lessons car dealers need to help lead their stores and their teams in today’s uncharted waters.  Share 0 Share 0 Tweet 0 How To […]

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How To Sell More Cars in the 4th Quarter

Listen in on the How to Sell More Cars town hall as automobile dealers, managers, & salespeople chat about their marketing plans for the 4th quarter. The Fight to the Finish. #HowToSellMoreCars in the 4th quarter. How are you going to dominate the last few months of 2022? Click to Tweet Share 0 Share 0 […]

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How To Sell More Cars: Rules To The Game With Charles Cannon

Charles Cannon, author of Rules to the Game and GM of Lexus of Serramonte, talks about how crisis is opportunity, how the car business these days is chock full of opportunity, and how dealers, managers, and salespeople can take advantage of them. “The sky’s the limit. It really is. This is a business where there […]